COVID-19 Update: We continue to ship Worldwide, delivery times may be longer than normal. Sign-up and then use code: FIRSTORDER for 15% off (non-sale items only). Worldwide Shipping options (FREE UK over £50)

Go on admit it, you're a Briefs Guy 😜

When it comes to Briefs vs. Boxers and men's underwear, we know what you like and we like it too 😁

We don't mind who you are or who you love as long as it's all about the style which is why we’ve got loads of styles of everything but boxer shorts! 

Based in the UK and mainly working with European 🇪🇺 independent designer men's underwear brands, you can be assured of authenticity, quality and design when buying from us. We regularly update the Brief, Jockstrap and Thong styles and brands we hold and have everything from sporty Tanga Briefs to lace Thongs to low cut Swimwear! So, keep checking and remember to get in touch if you have a favourite brand that you want to see us stock...

Don't forget to sign-up to the Newsletter for 15% off your first order.

Project Claude is here!

All the way from Australia, we're thrilled that Project Claude is now here at briefsguy.com

Project Claude is a mens underwear and apparel brand that celebrates queer masculinity and that encourages confidence to be who you want to be. When you party you have to do it with confidence!! Project Claude wants to be there when you laugh, when you dance, when you play! With a focus on quality and classic cuts that celebrate the male form, Project Claude will give you all the support you need! 

Project Claude King D*ck Jockstrap - Blue

Check out the full range here!

  • Wet Look Thong - Safety Yellow
    project-claude-wet-look-thong-yellow-side
    Vendor
    Project Claude
    Regular price
    £25.99
    Sale price
    £25.99
    Unit price
    per 
  • Wet Look Bottomless Brief - Safety Yellow
    project-claude-wet-look-bottomless-brief-yellow-front
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • King D*ck Classic Brief - White
    project-claude-king-d-ck-classic-brief-white-side
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • Cut Mesh Doodle Brief - White
    project-claude-cut-mesh-doodle-brief-white-front
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • Uncut Mesh Doodle Brief - White
    project-claude-uncut-mesh-doodle-brief-white-front
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • Wet Look Jockstrap - Black
    project-claude-wet-look-jockstrap-black-side
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • King D*ck Mesh Jockstrap - Blue
    project-claude-king-d-ck-mesh-jockstrap-blue-side
    Vendor
    Project Claude
    Regular price
    £25.99
    Sale price
    £25.99
    Unit price
    per 
  • Boys Boys Boys Swim Brief - Black
    project-claude-boys-boys-boys-swim-brief-black-side
    Vendor
    Project Claude
    Regular price
    £31.99
    Sale price
    £31.99
    Unit price
    per 
  • Classic Mesh Brief - White
    project-claude-classic-mesh-brief-white-side
    Vendor
    Project Claude
    Regular price
    £28.99
    Sale price
    £28.99
    Unit price
    per 
  • D*ck Print Classic Jockstrap
    project-claude-d-ck-jockstrap-white-side
    Vendor
    Project Claude
    Regular price
    £25.99
    Sale price
    £25.99
    Unit price
    per 

The SUKREW Spring / Summer Collection

Sukrew's new Thong and Apex Brief designs are now available in three bright Neon colour combos!

Framed by a slim pink waistband and matching leg binding, this polyamide collection is the perfect fluorescent pop of colour for Spring.

SUKREW Enhancing Briefs
SUKREW Enhancing Thongs

😍 Real Customers, Real Products 😍

Visit our reviews page and take a look at some of our individual customers and their amazing, personal and real reviews of products they've bought below, some with their very own real-life photos (if they were brave enough!!)

Want to see some more of the goods in action? 🙈

Here are some of our brand videos and you can find the rest on our dedicated product videos page!